Bagual is the animal that has become savage and avoid human presence. We're talking about domestic specimens that, due to an eventuality, have been left free in the wild and become feral.
Creativity is a feral act, in which the mind escapes from the pre-established concepts and releases its wild side, breaking the barriers it imposes on itself. In this escape, we become baguales, and we seek to free ourselves from the domestic entourage.
We believe that design is a technical and creative activity aimed at creating a useful, functional and aesthetic project that can be produced in series or as a single object. Designing as a cultural act implies knowing design criteria such as presentation, production, significance, costs, among others. Criteria that are innumerable, but countable as the order appears and is defined.
Loren Avalloni Motto
Philippe Petitpas David